All Posts By Daniel Midson-Short
7 HVAC Digital Marketing Ideas That Work in 2025
As an HVAC business owner, you already have a ton of work to do to stay afloat and run your business, and the idea of focusing on digital marketing services for your HVAC company is exhausting.
Why Hire an HVAC Marketing Consultant?
Working with an HVAC marketing consultant is like having a translator in your corner during confusing meetings with your HVAC marketing agency.
How HVAC Content Marketing Actually Works in 2024
The value of HVAC content marketing is that it helps your potential customer feel like you are on their side. Align your HVAC marketing with your customer’s journey and they will reward you with more sales and repeat business.
The Four Best Blogging Platforms in 2024
Which blogging platform is the best in 2024? Here are four great sites that can help you get started blogging and growing an audience online.
8 Great Places to Hire A Writer In 2024
If you are looking to hire a writer for your business, to create blogs, social media posts, white papers, or sales pages, here are eight websites to find great freelance writers.
How Much Does it Cost to Hire a Blog Writer in 2024?
Paying a small amount for content that is ignored is not good value in the long term. Paying a higher fee for a blog that brings new business for years is well worth the premium.
A Guide To Content Marketing for Small Business in 2024
Content marketing is a marathon, not a sprint. Nobody has ever succeeded in content marketing without a clear strategy and taking the time to let their online reach grow. It takes patience and persistence, but the rewards can be surprisingly good.
The Four Most Valuable Types of Content Marketing
There are four types of content marketing that can help you appeal to your audience. They help you appeal to different parts of the brain that are involved in every buying decision.
The Dangers and Benefits of Outsourcing Your Copywriting
Copywriting is both a science and art. It takes time to learn, years of practice, and many revisions to get a piece just right. The truth is, you likely don’t have the time (or interest) to learn the copywriting skills required to engage your prospects, customers, and clients.
13 of the Best Content Marketing Books to Read in 2024
All these books offer tips and tactics that can help any business to do better content marketing. Each content marketing book provides a unique perspective and adds to the mindset needed to succeed in the oversaturated online world.