Blog
How Does an FAQ Page Help Content Marketing?
An effective FAQ page is at the core of great content marketing: it answers questions and build trust, and make it easier for customers to choose your business.
How Writing Voice Tone Affects your Website Content
When it comes to the way you write your blogs and website content, there are a lot of voice tone mistakes that can cause a disconnect with your readers.
Content Marketing Helps People Make Decisions
Content marketing exists for a very different purpose than advertising: to help people make the best decision for themselves.
Is Pain Built Into Your Marketing?
When it comes to marketing your products or services, targeting pain is the very best way to get immediate attention.
How To Market Your Small Business for Free
If you are just starting out in business, it can be tempting to think your business is too small to do marketing. But the sooner you start, the faster you will grow.
Why Creating Content for Your Business is Hard
Trying to do content marketing for your business is tough. Trying to do it every week for several years on end can feel excruciating.
3 Ways To Get Started Promoting Your Business
The next step once you have a business ready is to seek some out customers. In most cases, this is done through sales and marketing.
The Harsh Reality of Marketing
In this article, I want to share a few of the ‘realities’ of marketing that I have learned. Knowing these truths upfront can help you succeed over the long-term.